2021 PAC Reception Celebrates PAC Contributors

California and Nevada Credit Union Leagues President and CEO Diana Dykstra discusses the importance of PAC on credit unions and celebrates supporters during the PAC Reception.
California and Nevada Credit Union Leagues President and CEO Diana Dykstra discusses the importance of PAC on credit unions and celebrates supporters during the PAC Reception.

The credit union movement wouldn’t be where it is today without advocates who devoted their time and resources to fighting on behalf of their credit union’s members through 2021.

(View or download any of this week’s photos from the REACH 2021 photo gallery)

This was the key theme of the PAC Contributors Reception on Wednesday night during the California and Nevada Credit Union Leagues’ REACH 2021 conference in Palm Desert, CA.

After three days of lively events, collaboration and fostering a deeper perspective, those who are involved in advocacy at the state and federal political levels (Political Action Committee) took a break from each day’s events to come together and be celebrated by the Leagues and the entire industry for their hard work and efforts.

The 2021 Political Action Committee celebrated a successful year of raising $125,000 toward California Gov. Gavin Newsom’s re-election, over $30,000 toward U.S. Sen. Alex Padilla’s re-election, and $15,000 toward California Assembly Banking Committee Chair Tim Grayson’s re-election.

The PAC also increased its PAC Contributors Founders Club. This club consists of donors who give the maximum individual contribution ($5,000) to the federal PAC from 2 – 8 individuals.

During REACH, the PAC raised $11,631 towards CULAC (Credit Union Legislative Action Council). California raised $10,881 and Nevada raised $750. With each individual contribution donated, California and Nevada inched closer to fulfilling their annual PAC goals.

Every year, a special group of credit union leaders and professionals make more of a difference than their members will ever know by attending annual political events hosted by the Leagues and the Credit Union National Association (CUNA), visiting state and federal legislators, dialoging with regulators, and devoting their energies to similar initiatives that engage politicians and policymakers on the “credit union difference.”

In conjunction, the Leagues would like to thank the following League Advocacy Award honorees for their ongoing commitment to advocating on behalf of credit unions and their members, as well as displaying extraordinary leadership in advocacy and political action:

  • 2021 Political Professional of the Year — Pascual Garrido, Director of Business Development and Community Relations, SCE FCU: Garrido was honored for his commitment to advocacy by building strong relationships with local leaders, hosting state and federal lawmakers at the credit union, and attending virtual legislative meetings.
  • 2021 California Advocate Credit Union of the Year — Kinecta FCU: The credit union was honored as a tireless advocate for the credit union movement and recognized as one of the most involved credit unions in all aspects of advocacy.
  • 2021 Nevada Advocate Credit Union of the Year — Greater Nevada CU: Greater Nevada CU was recognized for its persistence and lobbying efforts to help protect and advance the agenda of credit unions in the state.
  • 2021 California Advocate of the Year — Geri LaChance, President and CEO, SESLOC FCU: LaChance was celebrated as a strong PAC and grassroots supporter, and was honored for her involvement with legislators.
  • 2021 Nevada Advocate of the Year — Jennifer Denoo, President and CEO, Great Basin FCU: Denoo was recognized for her commitment to advocacy, stepping up for all federally chartered credit unions and the movement as a whole.
  • 2021 Shapiro Advocate of the Year — Upward CU: Upward CU was honored for its dedication to advocacy, never missing a political or legislative meeting, advocacy event, and regularly participating at League-hosted fundraisers.
  • 2021 Volunteer of the Year — Les Brown, Board Chairman, Sacramento CU: Brown was honored as an outstanding and dedicated volunteer advocate for Sacramento CU and all credit unions in California!
  • 2021 Nevada PAC Advocate of the Year — Steele Hendrix, Executive Vice President, Boulder Dam CU: Hendrix was touted for his valuable contribution to the PAC committee, which has helped transform the Leagues’ political program and culture of giving.
  • 2021 California PAC Advocate of the Year — Michael Duffy, President and CEO, Financial Center CU: Duffy was honored for his hard work and helping PAC reach its goals.
  • 2021 Supplier of the Year — PSCU: PSCU was celebrated as a leading advocacy sponsor, which has allowed the advocacy team to raise valuable funds for PAC as well as execute critical government affairs events.

Stay Engaged During REACH
Attendees and League staff will be sharing photos, comments and memories through Twitter (@CUatREACH), Instagram (cuatreach), and the REACH Photo Galleries.

REACH is one of the credit union industry’s premier annual events, attracting leaders and system partners from across California, Nevada and the United States. This year it’s held from Nov. 1 – 4 at the JW Marriott Desert Springs Resort and Spa in Palm Desert, CA!

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