Financial Relief Template for Your Website

website

The Leagues continue to work with local and state leaders to ensure your members have easy access to information regarding the COVID-19 pandemic and their financial well-being.

Here are best practices based on samples from within the credit union community to help you effectively communicate with your members:

Start with Your Website’s Front Page

Our Financial Relief for Members content gives your credit union an easy-to-use template for the front page of your website, mobile-friendly landing page, or your banking app. You can change it to your credit union’s needs and link to more specific instructions for your members.

It is crucial that your credit union post clear instructions that outline: 1) The best channel members can use to begin exploring their financial relief options; 2) The exact process for obtaining relief; and 3) Immediate contact information if members have questions before or during the process.

What Else Should You Communicate to Members?

  • Branch updates: Including special hours and closures
  • Shelter-in-place banking: Quick links to online and mobile app banking resources
  • Member services and emergency relief: What resources are available to members experiencing hardship due to COVID-19?

‘How’ Should You Communicate with Them?

  • Website alerts, ads, and a prominent resource page
  • Social media accounts
  • E-mail communications
  • Branch exterior electronic message centers
  • Mobile app push messages
  • In-branch video screens (if your branch lobbies are still open)

The Leagues are here to help you navigate this challenging time. Visit the COVID-19 Resource Page for important resources and information, including sample member letters and communications, FAQs, marketing collateral, and more. For questions and concerns not addressed in the COVID-19 Resources pages, please email covid19@ccul.org.

Pin It