During this year’s REACH convention, the California and Nevada Credit Union Leagues recognized just a few of the shining stars who work in close partnership with the Leagues and the entire movement all year to make sure credit unions achieve victories in Sacramento, Carson City, and Washington, D.C.
Last week nearly 100 credit union leaders heard from National Credit Union Administration (NCUA) Board Chairman Rick Metsger, Chief of Staff to the Chairman Mike Radway, and Director of Region V Cherie Freed during a special breakout session at the California and Nevada Credit Union Leagues’ annual convention in Las Vegas—“REACH.”
REACH 2016 inspired attendees to take the concept of “disruption innovation” back to their credit unions and begin implementing small, actionable steps to better the lives of their employees and members—as well as prepare for the future (click here for photo gallery).
Some credit union leaders might be “too comfortable where they’re at” instead of instigating change to take better control their future, according to “Business Rockstars” and Media Entertainment Technology Alpha Leaders (MET-al) co-founder Ken Rutkowski, the keynote speaker on Thursday (Nov. 4) at REACH 2016.
They, too, can take small steps to becoming “disruptive innovators” in the financial services industry. “You need to disrupt yourself in order to move forward—and if you’re not, you are stagnating,” he said. “The question isn’t ‘if’ disruption is coming, it’s ‘when.’ If you’re forced to change, you’re behind the eight-ball, but if you’re open to change you are ahead of the game.”
The participants of California and Nevada Credit Union Leagues’ 2016 REACH Innovation Groups showcased their ideas and innovations for credit unions at the Leagues’ REACH 2016 conference, held Nov. 2-4 at The Cosmopolitan of Las Vegas.
The purpose of the 2016 REACH Innovation Group was to develop new ideas and innovations for credit unions in coordination with the Filene Research Institute, and modeled after Filene’s i3 (Ideas, Innovation, Implementation) program. The group launched with a two-day experiential learning session, immersing the participants in the Filene Method of Innovation. Then the teams met weekly remotely, connecting every six weeks via webinars facilitated by Filene.
Loren Hudziak—solutions architect for Google and mobile-search technology pioneer—shared his “mental model” insights with REACH 2016 attendees during the Thursday morning general session (Nov. 3), saying that credit unions can home-in on their members’ “human intent” instead of general characteristics when looking to better serve their needs.
“If you want to effectuate change in your credit union, there has to be some galvanizing fact that shifts the way you see things,” Hudziak said. “It’s paramount that you challenge the way you think about how you do things internally and how you serve your members.”
Futurist Mike Walsh—CEO of Tomorrow and consumer innovation-technology expert—launched into his vision during the ending general session on Wednesday (Nov. 2) at REACH 2016 of what the future will probably look like for consumers and workers in the post-Millennial cohort age, also know as “NextGen” or the “AI generation” (artificial intelligence): a time of data-driven experiences and decisions.
“For all this talk of technology and disruption, it’s the human perspective that’s missing,” he said. “We are profoundly changing our behavior. How will you need to change your credit union for the next generation? Who are they? And how will they shape your credit union’s operations and decisions?”
One of the best ways for an organization to invest in human capital comes down to being conscious of what employees really need, considerate of every staff member on the team, and compatible with the brand, according to the opening general session keynote speaker at REACH 2016 on Wednesday afternoon (Nov. 2).
“People get human capital investment confused with perks,” said Jay Guilford—content strategist, corporate leadership coach, and creator of Cirque du Soleil’s SPARK Sessions. “Human capital investment has got to be organic and genuine.”